Ian Charms is a female owned fashion brand based in Los Angeles, California. Together with the founder, Lisa Sahakian, I developed the brand voice, executed digital marketing strategies for influencer campaigns & viral memes, ran production on new products, and managed the company’s financials to profitability. I created the wholesale strategy, winning accounts at global retailers like Selfridges, Dover Street Market, GOAT, Comfort Seoul, SSENSE, and Nordstrom. We have collaborated with notable brands like Le Specs, Little Beast, Bailey’s, and more. Read about Ian Charms on Billboard, British Vogue, Hypebae, and WWD.